March 28, 2026 | Jeff Call, CEO of Bennett Thrasher, was recently featured on the Inspired Stories Podcast, where he shared insights on scaling a $125 million accounting firm, building trusted advisor relationships, and executing a successful lateral partner growth strategy.
During the episode, Jeff shared a candid look at the leadership philosophies and experiences that have shaped his approach to growth. He discussed the influence of key mentors throughout his career, emphasizing the importance of surrounding yourself with strong leaders, learning from different perspectives, and staying committed to continuous improvement. Jeff also highlighted how those experiences have informed his focus on building a people-first culture, developing future leaders, and making intentional decisions that support long-term firm success.
Drawing from his experience leading Bennett Thrasher’s expansion, Jeff reinforced how integrating strategic advisory with core services, such as the firm’s Tax Services and broader Advisory Services enables organizations to move beyond compliance and create long-term value.
Key Takeaways from the Episode
Why Trusted Advisor Strategy Matters
In today’s competitive landscape, businesses are looking for more than compliance, they want advisors who understand their goals and can provide proactive, strategic guidance. Jeff emphasized that building trusted advisor relationships is not just a differentiator, but a necessity for firms aiming to grow and deliver long-term value.
The conversation also highlighted how leadership teams must think beyond traditional growth models. By focusing on the right people, culture, and client experience, firms can scale effectively while maintaining quality and consistency. This approach allows organizations to evolve alongside their clients and remain competitive in an increasingly complex business environment.
For more perspectives on evolving tax strategy and business planning, explore additional insights from Bennett Thrasher’s Insights library.
About Jeff Call
Jeff Call serves as CEO of Bennett Thrasher, where he leads the firm’s overall strategy, growth initiatives, and client service model. Under his leadership, the firm has experienced significant expansion, driven by a focus on talent, innovation, and delivering high-impact advisory services. Jeff works closely with leadership teams and clients to help navigate complex financial and operational challenges.
Listen to the full episode:
https://inspiredstoriespodcast.com/jeff-call-on-trusted-advisor-relationships-lateral-partner-strategy-and-scaling-a-125-million-accounting-firm/

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